Friday, February 23, 2018

Cupertino’s New York Bagels & Deli

September 20, 2010 by  

In 1901, a man named Frank Cupertino arrived in New York from Bari, Italy.  Around 1922, he used skills he had gained working in bakeries around New York to open his own bakery in the Bronx.  Fast forward to 2006 or so.  Frank’s grandson, Walter Baietti is living in Richmond, Virginia.  And he can’t, for the life of him, find a decent bagel anywhere in our fair city.  Not one to suffer a lack of authentic bagels, Walter Baietti and his family got busy and opened Cupertino’s New York Bagels & Deli on Cox Road, and there was great rejoicing.

sausage and cheese

The bagels.  Ah.  The bagels.  They are crispy on the outside, chewy on the inside, and come in a great variety of flavors.  Once I tasted one of their bagels, I turned in my Einstein’s card for good.  No offense, Einsteins, but frozen doesn’t even compare to these fresh bagels offered by Cupertino’s.

Walter Baietti and his family, plus the other people who work at the shop, are Richmond-nice with New York accents.  They remember what you like, and they manage to give a kind word or a friendly salutation, no matter how busy they are.  My breakfast choice is usually a bacon and cheese on plain, which is probably why I’ve gained 12 pounds in 6 months.  I don’t blame them, because they have plenty of other options that wouldn’t pack the inches on like bacon – the ultimate meat candy.  But it’s gooooood.


I’ve also tried ham and cheese on plain, ham and cheese on everything, bacon and cheese on sesame, and bacon and cheese on multigrain.  That last one was unintentional, but still delicious.  I don’t drink coffee (ask my coworkers – they would make me work on the roof or something if I drank coffee) so I can’t report on that, but I have tried several lunch offerings and a few different pastries, and I’ve never been sorry.  Except for these 12 pounds, that is.

If you want an authentic New York style bagel, this is the place to go.

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One Response to “Cupertino’s New York Bagels & Deli”
  1. Toni says:

    This review is not on the food quality at Cupertino’s but yet the staff. The location at 1215B Main Street has the worst manager; her customer service skills need to be fine tuned! The cashier was polite, the cook was also very nice; but the manager was a pitbull with lipstick!

    I ordered a wheat bagel with egg and cheese. When my order arrived I requested a jelly pack. The cashier went to oblige with my request when the manager came by and ensured the cashier charged me for the jelly. I paid the extra for the jelly with no qualms. When the manager walked by, still in my jovial mood I asked her why jelly is extra. I expressed that this is a bagel shop and jelly is a condiment, therefore it should be complimentary upon request. (There is no charge for ketchup or bbq sauce at McDonald’s) Her first attempt to deal with my question was lack luster. She simply stated they charged for jelly and that was that. Me being a stickler for customer service was unsatisfied with the response she gave me so I probed more; explaining jelly is a usual condiment with bagels… my tone was curious. Apparently this woman was not in the mood for my curiosity and she began raising her voice beyond a level I felt was acceptable and her tone, body language, and over all attitude was disgusting.

    Eventually I demanded my money back which she refused!!! I threatened to call the police and she was still not budging. When I mentioned her lacking of customer service skills and repeated the famous phrase “the customer is always right” she replied “no their not!. I then explained to her that it’s her customers that keep her doors open and she should work on her attitude. She made a remark that her doors are open and she then told me to get out of her store. Of course I refused and began to call the police.

    At that moment I composed myself (I was on a break from work) and realized my time was very limited. So I took the high road and apologized for any misunderstandings that I may have initiated but kept that her customer service skills were at an all time low.

    This is an altercation and review that could have been totally avoided, but since the woman never truly amended for her disgusting attitude this is my best way to fight back!

    As I said the food was good….but my respect and dignity are worth more. To say the least… This store, nor it’s sister location will EVER see me or my money again. Of course I’m going to spread this story to anyone who will listen. I’m sick of vendors treating their customers any way they feel. I understand they have feelings and can “wake up on the wrong side of the bed” like us all; but when your business is customer facing you’d better deal with it better than she did!! I work hard for my money and am selective about where I spend it; I don’t have to feel underrated, I have OPTIONS! And I opt not to go there again! This was my first and LAST visit to that store!
    Lastly, it was told to me that this woman has gotten into altercations with other customers before. This is hearsay but I’m prone to believe it! Thanks for listening!